Learn about e-commerce – a dictionary of key industry terms.
What is a CLV indicator? How to measure it? Why measuring the CLV is so vital for e-commerce?
How can you use Google Analytics to improve your e-commerce?
Find out why you should personalise your product offer and how these activities translate into the functioning of the e-shop
What are 5 rules for creating valuable, effective and engaging content for e-commerce?
Read the article and find out what are the most common mistakes made when implementing marketing automation tools
Read the article and check what to avoid to keep store users with you
Check what marketing automation is and what are its key applications in e-commerce
Learn 5 proven tips on how to write emails to be effective and encourage customers to further conversation