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Knowledge hub

In this tab, we present a collection of marketing materials developed by us, reports, reportages from industry events and interesting case studies. You can find here solutions, which will help you optimise your e-shop. Thanks to them, you will be also able to learn the current trends in business development as well as useful tools in the e-commerce industry.

E-books and guides

Coronavirus in business: a prescription for e-commerce
How to prepare for success?
How to increase sales in an online shop during Black Friday?
How to prepare an online shop for Christmas?

Quarticon latest news

23 November 2020
Black Friday, step seven: Look for more opportunities

Check out some other ideas on how to keep customers in your online shop for longer on this special day

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18 November 2020
Black Friday, step six: Personalised landing page

During the Black Friday period, dedicated landing pages also work very well – personalised ones even better. Learn how to use it!

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16 November 2020
Black Friday, step five: Personalise your offer

Personalisation of the product offer is currently one of the key trends in e-commerce that effectively drives sales, especially during Black Friday

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E-commerce university


CAC in e-commerce

How to calculate the cost of acquiring client and check which marketing communication channels are the most effective?

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Case studies

4 weeks, 3 products, several dozen functionalities and only 7 actions on the client's side. See the journey of intelligent algorithms through Scandinavian e-business
Typical challenges in the fashion industry - maximise the reverse ROPO!
Maximising profit from one transaction - how do recommendations help complete a tourist backpack?
TOUS Polska
Which methods allowed the brand to replicate a unique shopping experience known by customers visiting brick-and-mortar shops?

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