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Exit intent pop-up

Pop-up displayed to the user when the system detects an attempt to leave the page, i.e. moving the cursor outside the page or copying the title of the viewed product.

Pop-up on the abandoned cart page: standard

Pop-up containing information about products left in the basket, displayed to users who want to leave the e-shop page without completing the transaction.

Welcome pop-up

Pop-up displayed to users who appeared on the e-shop’s website for the first time. It is a typically welcome message and does not contain forms to collect e-mail addresses.

Campaign scheduling

Possibility to set date and time when banners are displayed in e-shop.

Manage automatic advertising space

Defining and managing automatic promotion space in e-shop.

Image banners

Possibility to display a banner or graphic banner group to predefined user groups. This functionality does not contain recommendation frames.

RFM(P) segmentation based on purchase

Possibility to create user groups in the panel based on their shopping activity and three main parameters: when they last bought sth (R=recency), how often they buy (F=frequency), how much they spend for shopping (M=monetary), what they buy ( P=product).

User segmentation based on events

Possibility to create user groups in the panel based on previously defined events, i.e. customer behaviour on the e-shop’s website, e.g. abandoning the shopping cart or the first purchase of a product from a specific category.

User segmentation based on interests

Possibility to create user groups in the panel based on the features of the products they are interested in, as well as the interaction path on the e-shop’s website, e.g. the frequency of visits to a given product category. Data is downloaded from URLs.

User segmentation based on a traffic source

Possibility to create user groups in the panel based on their traffic sources, i.e. the place from which they came to the e-shop’s website. For this purpose, we can also use Google Analytics tags.

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