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Univerzita e-commerce

Slovník nejdůležitějších pojmů v oblasti e-commerce

Why is it worthwhile to personalise your communication with customers?

Check why is personalisation so important in e-commerce and how to personalise communication with customers

How does marketing automation help you recover abandoned shopping baskets?

Learn how to use marketing automation to encourage customers to complete transactions in your online shop

How to plan effective communication cycles with customers?

What is the customer life cycle? How to plan effective communication with recipients according to its principles?

When is it worth to start using the shop platform?

Check what should be considered when choosing an online shop platform and when to decide on its implementation

Marketing automation - facts and myths

Read the article and find out what are the most popular myths and the most important facts related to marketing automation

The use of artificial intelligence in marketing automation

Find out what modern online stores can gain with the use of artificial intelligence

Everything you should know about the site migration – best practices

Check what to look for when performing website migration and how to prevent loss of visibility in search results

5 ways to save abandoned baskets

Find out why consumers are not completing transactions and learn 5 ways to save abandoned shopping carts

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